Champoux, Joseph E.
Our feature presentation : strategy /
Joseph E. Champoux
- Australia : Thomson Higher Education, c2006
- 31 pages : illustrations ; 29 cm
Includes bibliographical references and index.
Foundations of strategic management -- Leading strategically -- Analyzing the external environment -- Analyzing the firm -- Business-level strategy -- Multiproduct strategies -- Acquiring and integrating businesses -- Competing across borders -- Creating and maintaining alliances -- Innovating through strategic entrepreneurship
This book is the product of my on going cinema-based research and cinema-based teaching.
324316925
STRATEGIC PLANNING
HD 30.28 .C44 2006