TY  - BOOK
AU  - David, Fred R.
TI  - Strategic Management: concepts and cases 
SN  - 9812470999
AV  - HD 31 .D249 2003 
PY  - 2003///
CY  - Singapore
PB  - Pearson Education South Asia Pte Ltd.
KW  - STRATEGIC MANAGEMENT
N1  - How to analyze a business case -- Overview of strategic management -- Strategy formulation -- Strategy implementation -- Strategy evaluation
N2  - The global recession and war on terrorism has ushered in radically different and more complex business world than it was just two years ago, when the previous edition of this text was published
ER  -