TY  - BOOK
AU  - David, Fred R.
TI  - Strategic management: concepts and cases 
SN  - 9814096466
AV  - HD 31 .D249 2001 
PY  - 2001///
CY  - Singapore
PB  - Prentice-Hall
KW  - STRATEGIC MANAGEMENT
N1  - Overview of strategic management -- Strategy formulation -- Strategy implementation -- Strategy evaluation
N2  - The new millennium has ushered in a radically different and more complex business world than it was just two years ago when the previous edition of this text was published
ER  -