Management research methodology : integration of principles, methods and techniques /
K. N. Krishnaswamy
- New Delhi, India : Pearson, c2006
- xxiii, 573 pages : illustrations ; 29 cm
Includes bibliographical references and index.
Scientific method in management research -- Research problem -- Research design - types of research -- Research design for data acquisition -- Acquisition and preparation and preparation of research -- Data analysis and reporting
This book caters to the requirements of students studying management research, the social sciences, industrial management, commerce, or those pursuing an MBA.