TY  - BOOK
AU  - Malouf, Lena
TI  - Events exposed: managing & designing special events 
SN  - 9780470904084
AV  - GV 3405 .M35 2012 
PY  - 2012///
CY  - Hoboken, New Jersey
PB  - John Wiley & Son, Inc.
KW  - SPECIAL EVENTS -- INDUSTRY
N1  - Includes bibliographical references and index; 1: All about business -- You and the events business -- Develop your strategy -- Meet the client -- Build the business -- Venue essentials -- Manage the money -- Present the proposal -- The event cabinet -- 2: All about design -- Tabletops and other décor props -- Creative event concepts -- Burst into weddings
N2  - Features advice on operating a successful special events business, acquired from Malouf's more than forty years in the planning industry, and includes guidance on developing a strategy, identifying potential clients, developing proposals, building an event budget, coordinating with contractors, and much more
ER  -