TY  - BOOK
AU  - Salvador, Germaine Angelica
TI  - Event management: envision, execute, evaluate 
SN  - 9789715848879
AV  - GT 340 .S25 2009 
PY  - 2009///
CY  - Quezon City, Philippines
PB  - C & E Publishing Inc.
KW  - SPECIAL EVENTS -- MANAGEMENT -- HANDBOOKS, MANUALS, ETC
N1  - Includes bibliographical references and index; Event management : an overview -- Chapter 1 : Event management -- Chapter 2 : The Event manager -- Chapter 3 : The Market for events and the event stakeholders -- Part I : Event planning : envision -- Chapter 4 : Creating the event vision -- Chapter 5 : The event concept -- Chapter 6 : Contingency planning -- Chapter 7 : Working on event budgets and timeline -- Chapter 8 : presenting the event plan -- Part II : Event coordination : executive -- Chapter 9 : The event team -- Chapter 10 : Event logistics -- Part III : Event control : evaluate -- Chapter 11 : The control function : monitoring work, time, and money -- Chapter 12 : The Event evaluation
N2  - This book treats event management in depth and lets students and neophyte event managers experience the various stages and activities prio to, during, and after the holding of an event : a product launch, a seminar-workshop, an awards night, or a celebratory gathering, among others
ER  -