TY - BOOK AU - Bouing, Ronnie A. TI - Effective business communication SN - 9710867105 AV - HF 5718 .B68 2008 PY - 2008/// CY - Mandaluyong City, Philippines PB - National Book Store KW - BUSINESS COMMUNICATION N1 - Includes bibliographical references; CHAPTER 1. The process of business communication -- 2. Writing effectively -- 3. Structure of letters and documents -- 4. Employment instruments -- 5. Sales and collection letters -- 6. Inter-Office documents -- 7. Letters for public relations -- 8. Favorable and unfavorable replies -- 9. Postal products and services -- 10. Electronic business communication -- 11. The business meeting -- 12. Business proposals and reports -- 13. Privacy of communication -- 14. Intellectual property N2 - This book is both a student and professor - friendly material that evolved from empirical outputs in many years of stint in both government and private service in the industry and in the academe ER -