Bouing, Ronnie A.

Effective business communication / Ronnie A. Bouing - Mandaluyong City, Philippines : National Book Store, c2008 - xvi, 289 pages ; 26 cm.

Includes bibliographical references.

CHAPTER 1. The process of business communication -- 2. Writing effectively -- 3. Structure of letters and documents -- 4. Employment instruments -- 5. Sales and collection letters -- 6. Inter-Office documents -- 7. Letters for public relations -- 8. Favorable and unfavorable replies -- 9. Postal products and services -- 10. Electronic business communication -- 11. The business meeting -- 12. Business proposals and reports -- 13. Privacy of communication -- 14. Intellectual property.

This book is both a student and professor - friendly material that evolved from empirical outputs in many years of stint in both government and private service in the industry and in the academe.

9710867105


BUSINESS COMMUNICATION

HF 5718 .B68 2008