Effective business communication /
Ronnie A. Bouing
- Mandaluyong City, Philippines : National Book Store, c2008
- xvi, 289 pages ; 26 cm.
Includes bibliographical references.
CHAPTER 1. The process of business communication -- 2. Writing effectively -- 3. Structure of letters and documents -- 4. Employment instruments -- 5. Sales and collection letters -- 6. Inter-Office documents -- 7. Letters for public relations -- 8. Favorable and unfavorable replies -- 9. Postal products and services -- 10. Electronic business communication -- 11. The business meeting -- 12. Business proposals and reports -- 13. Privacy of communication -- 14. Intellectual property.
This book is both a student and professor - friendly material that evolved from empirical outputs in many years of stint in both government and private service in the industry and in the academe.