Managerial economics business strategy /
Michael R. Baye and Jeff Prince
- Unites States of America : McGraw Hill Education, c2018
- iv, 311 pages ; 28 cm.
Includes bibliographical references.
1. The fundamentals of Managerial economics -- 2. Market Forces: Demand and Supply -- 3. Quantitative Demand and Supply -- 4. The theory of individual behavior -- 5. The production process and costs -- 6. Managing in competitive, Monopolistic and Monopolistically Competitive Markets -- 7. Basic Oligopoly -- 8. Pricing strategies for firms with market power -- 9. A manager's guide to government in the marketplace.
The primary focus of this book is on the second word in managerial economics.