TY  - BOOK
AU  - Arenas, Chester Dave G.
TI  - Entrepreneurship in tourism and hospitality industry
SN  - 9786218179073
AV  - TX 911.3.M27 .A74 2020 
PY  - 2020///
CY  - Manila, Philippines
PB  - Edric Publishing House
KW  - HOSPITALITY INDUSTRY -- MANAGEMENT
N1  - Includes bibliographical references; CHAPTER 1. Introduction to entrepreneurship -- 2. The role of entrepreneurship in hospitality and tourism industry -- 3. Developing a business plan -- 4. Market analysis -- 5. Marketing strategies -- 6. Starting and operating a business -- 7. Introduction to bookkeeping -- 8. Financial statement analysis
N2  - A global perspective gives a new and definitive overview of the vital role and effective practice of entrepreneurship
ER  -