Gaudini, Gianna Cardinale <br/><br/>
The art of event planning :  pro tips from an industry insider / 
Gianna Cardinale Gaudini 
 - [Place of publication not identifed] :  [publisher not identified],  c2019 
 - 196 pages ;  26 cm. 
<br/><br/> The art of event planning :, The 
<br/><br/>1. So you think you want to be an event planner -- 2. Building your rock star team -- 3. Defining your target audience -- 4. Honing your event strategy -- 5. Establishing your niche : from cabernet to contracts -- 6. Finding the perfect venue, and beyond -- 7. Creating a memorable environment -- 8. Drive engagement through personalization and technology -- 9. "Surprise and delight" - It's all in the details -- 10. Plan corporate events like a professional -- 11. What to expect in the future -- 12. Conclusion 
<br/><br/> As the event planning industry evolves, so do attendee expectations for experiences. In part, this is due to a growth of content and stimuli across all mediums, but it is also a result of the increasing role of technology available to enhance practically every component within the event and experimental spectrum. 
<br/><br/><label>ISBN: </label>9781733119627 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SPECIAL EVENT -- PLANNING
<br/><br/><label>LC Class. No.: </label>GT 3405 .G38 2019