TY - BOOK AU - Cooper, David G. TI - Architectural and engineering salesmanship SN - 471036420 AV - NA 1996 .C66 1978 PY - 1978/// CY - New York PB - John Wiley & Son, Inc. KW - ARCHITECTURAL SERVICES MARKETING -- UNITED STATES N1 - Includes index; 1. What do today's owners want? -- 2. Successful prospecting techniques -- 3. Prospecting tools -- 4. Making time for prospecting -- 5. Prospecting support from your firm -- 6. Getting started in a new area -- 7. The interview preparation -- 8. The interview and beyond -- 9. If you lose a sale ER -