TY - BOOK AU - Roberts, Mary Lou. TI - Internet marketing SN - 9789814281027 AV - HF 5415.1265 .R63 2009 PY - 2009/// CY - Australia PB - Cengage Learning Asia Pte Ltd KW - INTERNET MARKETING N1 - Includes index.; 1. The foundations of internet marketing -- 2. Internet strategies and programs -- 3. Evaluating performance and opportunities ER -