Roberts, Mary Lou.

Internet marketing / Mary Lou Roberts - Philippine edition - Australia : Cengage Learning Asia Pte Ltd, c2009 - 381 pages : illustrations ; 25 cm.

Includes index.

1. The foundations of internet marketing -- 2. Internet strategies and programs -- 3. Evaluating performance and opportunities.

9789814281027


INTERNET MARKETING

HF 5415.1265 .R63 2009