Paczkowski , Thomas J. <br/><br/>
Principles of marketing / 
Thomas J. Paczkowski 
 - 6th Edition 
 - Englewood Cliffs, New Jersey :  Prentice-Hall,  c1994 
 - ix, 459 pages :  illustrations ;  28 cm. 
<br/><br/>Section 1. Preface -- Section 2. Marketing research paper/project outline -- Section 3. Careers in marketing. 
<br/><br/><label>ISBN: </label>9780137189175 
<br/><br/><label>Subjects--Topical Terms: </label><br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF 5415.12.P6 .P32 1994