Economics for the consumer /
Bernardo M Villegas
- Sixth Edition
- Manila, Philippines : Southeast Asean Science Foundation Inc., c2004
- 387 pages ; 23 cm.
Includes index.
CHAPTER 1. Introduction -- 2. The Law of Supply and Demand -- 3. Concepts and elasticities -- 4. Theory of Consumer behavior -- 5. The Theory of production -- 6. Cost Analysis -- 7. Competition Among the many -- 8. Competition Among the few -- 9. Factor Pricing: Capital and Labor -- 10. The Role of the government.
Economics for the consumer is predominantly about the theories and applications of that branch of science called microeconomics, which focuses on the economic behaviors of individual persons, firms, industries and sectors.