TY  - BOOK
AU  - Baltzan, Paige
TI  - Business driven information systems
SN  - 9780073402987
AV  - HD 30.2 .B35 2016 
PY  - 2016///
CY  - New York
PB  - McGraw Hill Education
KW  - INFORMATION TECHNOLOGY
N1  - Includes bibliographical references and index; Module 1. Business driven MIS -- Module 2. Technical foundation of MIS -- Module 3. Enterprise MIS
N2  - Business Driven Information Systems discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs. This text provides the foundation that will enable students to achieve excellence in business, whether they major in operations management, manufacturing, sales, marketing, finance, human resources, accounting, or virtually any other business discipline. Business Driven Information Systems is designed to give students the ability to understand how information technology can be a point of strength for an organization
ER  -