Van Den Berg, Gerben

The 8 steps to strategic success : unleashing the power of engagement / Gerben Van Den Berg and Paul Pietersma - London, United Kingdom : Kogan Page Limited, c2014 - xvii, 302 pages : illustrations ; 25 cm

Includes bibliographical references and index.

Engagement on strategic level -- The 8 steps to strategic success revealed -- Key strategy models -- Key engagement methods -- Applying the strategic dialogue

The 8 steps to strategic success brings together the most well-known and most powerful strategy models, from Porter's 5 forces to the balanced scorecard. With this book you will discover how to unleash the power of engagement to design an effective, 21st-century strategy process for your organization.

9780749469191


STRATEGIC PLANNING

HD 30.28 .B45495 2014