Contemporary sport management / edited by Paul M. Pedersen and Lucie Thibault - Fifth edition - Illinois : Human Kinetcs, c2014 - xxviii, 531 pages : illustrations ; 30 cm

Includes bibliographical references and index.

Part I : Introduction to sport management -- Managing sport -- Developing a professional perspective -- Historical aspects of the sport business industry -- Management concepts and practice in sport organizations -- Managing and leading in sport organizations -- Part II : Selected sport management sites -- Community and youth sport -- Intersholastic athletics -- Intercollegitae athletics -- Professional sport -- Sport management and marketing agencies -- Sport tourism -- Part III : Selected sport management functions -- Sport marketing -- Sport consumer behavior -- Communication in the sport industry -- Finance and economics in the sport industry -- Sport facility and event management -- Part IV : Current challenges in sport management -- Legal considerations in sport management -- Sociological aspects of sports -- A North American perspective on international sport -- Sport management research

"Provides students with an overview of sport management by presenting extensive discussions of the foundational aspects of the profession and current topics from the field. relevant topics on the subject. The fifth edition continues to engage students with a full-color format and an integrated web study guide. This text also discusses the role of social media in revolutionising the industry and the significance of sport as an international social institution."

9781450469654


SPORTS ADMINISTRATION

GV 713 .C66 2014