TY  - BOOK
AU  - Seitel, Fraser P.
AU  - David Rockefeller
TI  - The Practice of public relations
SN  - 9780133083576
AV  - HM 1221 .S45 2014 
PY  - 2014///
CY  - Boston, Massachusetts
PB  - Pearson Education
KW  - PUBLIC RELATION
N1  - Includes index; Part 1. Evolution -- Part 2. Preparation/Process -- Part 3. The Publics -- Part 4. Execution
N2  - Public relations continues to be a practice. This help the text fresh and up-to-date and practically grounded
ER  -