TY - BOOK AU - Certo, Samuel C. AU - Certo, S. Trevis TI - Modern management: concepts and skills SN - 9789810696009 AV - HD 31 .C47 2010 PY - 2010/// CY - Singapore PB - Pearson Education International KW - INDUSTRIAL MANAGEMENT N1 - Introduction to modern management -- Modern management challenges -- Planning -- Organizing -- Influencing -- Controlling N2 - Overall, this book is a traditionally organized principles of management text that comprehensively integrates both useful management concepts and training in how to apply those concepts ER -