Freed, Richard C. <br/><br/>
Writing winning business proposals / 
Richard C. Freed, Joseph D. Romano and Shervin Freed 
 - Third Edition 
 - New York :  McGraw Hill Education,  c2010 
 - viii, 311 pages :  illustrations ;  24 cm. 
<br/><br/>Includes index. 
<br/><br/>Understanding generic structure logic -- Understanding the baseline logic -- Aligning the baseline logic -- Using a measurable-results orientation -- Using logic trees to construct your methodology -- Analyzing the buyers -- Identifying, selecting, and developing themes : determining what to weave in your web of persuasion -- Green team reviews: collaborating to improve your odds of winning -- Writing the situation and objectives slots -- Writing the methods slot -- Writing the qualifications slot -- Writing the benefits section -- Writing the fees slot -- Summary : the proposal development process -- 
<br/><br/> The third edition of Writing Winning Business Proposals is thoroughly updated, with new examples and scenarios, the latest information on fees and collaboration, useful worksheets, and more - all arranged in a new, user-friendly package 
<br/><br/><label>ISBN: </label>9780071742320 
<br/><br/><label>Subjects--Topical Terms: </label><br/>PROPOSAL WRITING IN BUSINESS
<br/><br/><label>LC Class. No.: </label>HF 5718.5 .F74 2010