Business research methods / Donald R. Cooper and Pamela S. Schindler

By: Contributor(s): Material type: TextTextPublication details: Boston, Massachusetts : Irwin Inc., c2001Edition: Seventh editionDescription: 798 pages : illustrations ; 27 cmISBN:
  • 72314516
Subject(s): LOC classification:
  • HD 30.4 .E47 2001
Contents:
Part I : Introduction to business research -- Part II : The Design of research -- Part III : Sources and collection of data -- Part IV : Analysis and presentation of data
Summary: So, we set out with the seventh edition, our second together, to transform the study of research into a process as exciting and challenging as the decisions that make it a critical managerial process.
Item type: Books
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Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex II General Circulation Gen. Ed. - CBA GC HD 30.4 .E47 2001 (Browse shelf(Opens below)) c.1 Available NULIB000005479

Includes index.

Part I : Introduction to business research -- Part II : The Design of research -- Part III : Sources and collection of data -- Part IV : Analysis and presentation of data

So, we set out with the seventh edition, our second together, to transform the study of research into a process as exciting and challenging as the decisions that make it a critical managerial process.

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