An Introduction to travel and tourism / Pran Nath Seth and Sushma Seth Bhat
Material type:
TextPublication details: New Delhi, India : Sterling Publishers Private Ltd., c2003Edition: Third revision editionDescription: vii, 271 pages : illustrations ; 22 cmISBN: - 9788120724822
- G 55.5 .S48 2003
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National University - Manila | LRC - Main General Circulation | Tourism Management | GC G 55.5 .S48 2003 (Browse shelf(Opens below)) | c.1 | Available | NULIB000002147 |
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Includes bibliographical references and index.
1. Our World of Travel and Tourism -- 2. How Tourism Operates: Role of Travel Agencies -- 3. Organization of Tourism: Role of the Government -- 4. Passenger Transport -- 5. Air Travel and Tourism -- 6. Information Technology and its Impact on Travel Industry -- 7. The Hospitality Industry: Tourism and Hotels -- 8. Tourism Marketing, Advertising and Public Relations -- 9. Tourism: Blessing or Blight -- 10. India-A Tourist Destination -- 11. Travel Lingo -- Bibliography -- Index.
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