The Copywriting Bible : 100+ viral outlines to build your brand / Josh Fechter
Material type:
- 9780995110380
- HF 5823 .F43 2018

Item type | Current library | Home library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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National University - Manila | LRC - Annex General Circulation | Communication | GC HF 5823 .F43 2018 (Browse shelf(Opens below)) | c.1 | Available | NULIB000018556 |
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GC HF 5718 .O76 2022 Effective communication / | GC HF 5823 .Di43 2017 Communications writing and design : the integrated manual for marketing, advertising, and public relations / | GC HF 5823 .A43 2020 Advertising creative : strategy, copy, design / | GC HF 5823 .F43 2018 The Copywriting Bible : 100+ viral outlines to build your brand / | GC HF 5825 .L56 2022 Copywriting : successful writing for design, advertising and marketing / | GC HF 5825 .M37 2019 Persuasive copywriting : cut through the noise and communicate with impact / | GC HF 5831 .S69 2017 Ethics in advertising / |
1. Introduction -- Major change to pursue your dream -- Criticisms in the face of fear -- Why I've only chosen this route -- Scared to take action because of my title -- When I was X, I knew two things -- Keeping your promises -- Huge life change on a gut feeling -- Survived a hard time because of this habit -- I paid my dues to het here -- I paid my dues to get here -- I took a dumb opportunity, then came up -- I set the tone for my company culture -- Take action now -- The best thank you is doing the same for others -- I had an accomplishment but this was a faster way -- They rejected me, then I found people who didn't -- I fought biases, then came out on top -- I didn't get the opportunity so I hustles -- I took the traditional route then left -- We didn't get results so we changed the process -- They denied me an opportunity so I rose up. -- Didn't get an opportunity so gave someone else one -- Don't piggyback off the back others -- Overcame biases that we need to fix -- Don't give advice -- My Biggest mistake -- Attacked for a unique culture -- Short-term sacrifice for big gains -- Started From the bottom -- Traditional Job Problems -- Advice I took to help me rise above my failure -- Don't define yourself by your own mistakes -- Bad culture move so I moved on -- Loved ones over work -- Help someone out in need by chance -- People you care about before work -- Finding balance when caring for others -- Fought tradition to achieve success -- Found opportunity in the dust and they left me -- Most viral piece -- Community access -- Asking for feedback -- Sending out proposals -- Sell before you build -- My sacrifice are not sacrifices are not sacrifices -- How to spot intelligent people -- How to identify a liar -- How to identify creative people -- Appreciation of a meeting -- parody of chasing your passion -- Weekend Hustle -- Promoting an event -- Promoting an article -- Don't settle when others depend on you -- I got greedy then I learned this valuable lesson -- Be resourceful when getting started -- Respect your competitors -- Give advice from experience -- First employee taking a risk on you -- When a startup will pay you -- Question the majority -- Stay nimble for opportunities -- Someone who helps you when you're getting started -- Don't sacrifice your values -- Be resourceful to find opportunity -- I sacrificed alot to get here -- Learning from my biggest loss -- Find your obsession -- Funny way things worked out in my favour -- Perfect days -- Makes Decisions on the Intangibles -- Trust your gut -- Being recognized by brilliant people -- Stand out with Hustle -- Choose value over vanity -- Perfect timing -- Stand Up for someone close to you -- Make Exceptions for exceptional people -- Funny set-by-step to accomplish a goal -- Change your minds not theirs -- Get people to demand what you're worth -- Gave someone a chance because of their hustle -- Being right doesn't matter -- Leadership is a choice -- The best insist on taking action -- Stand for something --Prepare by taking action -- Can't control what happens to you -- You dont need everything to win -- You don't need the traditional path -- Why I work with the best -- Hard work with the best -- hard work pays off -- Adopt this one Habit -- What makes my day -- Take the untraditional route -- Learn the most valuable lessons -- Enemy to partner -- Keep up with changing settings -- Leadership is a choice -- Value your time -- Focus on lengetivity -- Why I'm wealthy -- Bonus.
And not in the way you're used to it, with blog articles detailing case studies. Instead, these are deep, vulnerable stories about who we are. Through the stories and outlines inside The Copywriting Bible, you'll see just how anyone can push through the noise of online marketing to stand out. Best yet, you will see how you can do it too. The most important part each piece inside this book? It's the tangibility. You can feel the emotion of the story. In these hundred outlines, you'll realize just how you can transfer that emotion to the reader, all while genuinely telling the story of your company in almost every piece. If you're ready to understand storytelling copy, then let's break the internet.
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