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Business research with statistical applications : textbook and guidebook for doing and writing research / Danitlo M. Tee, Divina V. Sabanal, Jovelyn A. Castro and Christhoffer P. Lelis

By: Contributor(s): Material type: TextTextPublication details: Manila, Philippines : Rex Book Store, c2019Edition: First EditionDescription: xiv, 195 pages ; 26 cmISBN:
  • 9786210400922
Subject(s): LOC classification:
  • HD 30.4 .B87 2019
Contents:
CHAPTER 1. Introduction to business research -- 2. Research Structure and content -- 3. Literature review and citation -- 4. Research methodology and statistical tools -- 5. Research measurement, Applications and interpretations -- 6. Presentation of the demographic profile and descriptive findings -- 7. Multivariate Technique 1: Factor Analysis -- 8. Multivariate technique 2: Multiple Regression Analysis -- 9. Conclusions and recommendations formulation -- 10. Manuscript Fine-Tuning and Formatting ; Other research forms .
Summary: Teaching business research subject and doing business research are two different but related activities. The business research concepts are best exemplified through their actual applications in business research.
Item type: Books
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Holdings
Item type Current library Home library Collection Call number Copy number Status Date due Barcode
Books Books National University - Manila LRC - Annex II Filipiniana Management Accounting FIL HD 30.4 .B87 2019 (Browse shelf(Opens below)) c.1 Available NULIB000018287

Includes bibliographical references and index.

CHAPTER 1. Introduction to business research -- 2. Research Structure and content -- 3. Literature review and citation -- 4. Research methodology and statistical tools -- 5. Research measurement, Applications and interpretations -- 6. Presentation of the demographic profile and descriptive findings -- 7. Multivariate Technique 1: Factor Analysis -- 8. Multivariate technique 2: Multiple Regression Analysis -- 9. Conclusions and recommendations formulation -- 10. Manuscript Fine-Tuning and Formatting ; Other research forms .

Teaching business research subject and doing business research are two different but related activities. The business research concepts are best exemplified through their actual applications in business research.

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