A resource guide and module on corporate communication / Evangeline R. Alberto [and four others]
Material type:
TextPublication details: Manila, Philippines : [publisher not identified], c1990Description: 76 pages : illustrations ; 26 cmSubject(s): LOC classification: - HD 30.3 .A85 1990
Contents:
What is corporate communication? -- The Corporate communication manager -- Corporate culture, philosophy and social responsibility -- Preparing a communication plan -- Conflict management -- Managing company publications -- Media relations -- Conducting a communication audit -- New information technology and corporate communication -- Information for decision-making
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National University - Manila | LRC - Annex General Circulation | General Education | GC HD 30.3 .A85 1990 (Browse shelf(Opens below)) | c.1 | Available | NULIB000016973 |
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What is corporate communication? -- The Corporate communication manager -- Corporate culture, philosophy and social responsibility -- Preparing a communication plan -- Conflict management -- Managing company publications -- Media relations -- Conducting a communication audit -- New information technology and corporate communication -- Information for decision-making
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