Managing cross-cultural communication : principles and practice / Barry Maude
Material type:
TextPublication details: China : Macmillan Publishing Company, c2016Edition: Second EditionDescription: xi, 268 pages : illustrations ; 23 cmISBN: - 9781137507464
- HM 1211 .M38 2016
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National University - Manila | LRC - Annex General Circulation | Gen. Ed. - CBA | GC HM 1211 .M38 2016 (Browse shelf(Opens below)) | c.1 | Available | NULIB000014113 |
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| GC HG 4015 .W55 2015 vol.3 Wiley study guide for 2015 level 1 CFA exam : volume 3 : financial reporting and analysis / | GC HG 4026. F56 2005 c.3 Financial management : principles and applications / | GC HG 4028 .B7 2004 Fundamentals of financial management / | GC HM 1211 .M38 2016 Managing cross-cultural communication : principles and practice / | GC HM 1221 .E84 2006 Ethics in public relations : responsible advocacy / | GC HM 1221 .P83 2014 Public relations practices : managerial case studies and problems / | GC HM 1221 .S45 2014 The Practice of public relations / |
Includes bibliographical references and index.
Chapter1. What is culture? Chapter2. Language matters -- Chapter3. Nonverbal aspects of cross-cultural communication -- Chapter4. Prejudice and stereotypes -- Chapter5. Cultural values in business and society -- Chapter6. Communicating across cultural distance -- Chapter7. Managing and working in multicultural teams -- Chapter8. interracial interactions -- Chapter9. Expatriate performance -- Chapter10. Cross-cultural meetings and negotiations -- Chapter11. Cross-cultural interviews and selection -- Chapter12. Cross-cultural adjustment -- Chapter13. Developing cross-cultural skills .
The text of the 2nd Edition has been extensively revised and updated. Self-discovery exercises aimed at encouraging critical thinking are included. Greater emphasis is given to international marketing, cross-cultural sales negotiations and other key aspects of cross-cultural business communication.
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