Events entertainment and production / Mark Sonder
Material type:
TextPublication details: New York : John Wiley & Son, Inc., c2004Description: xvii, 433 pages : illustrations ; 24 cmISBN: - 471263060
- GV 1471 .S66 2004
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National University - Manila | LRC - Main General Circulation | Hospitality Management | GC GV 1471 .S66 2004 (Browse shelf(Opens below)) | c.1 | Available | NULIB000013018 |
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| GC GV 14.4 .K45 2019 vol.5 Leisure identities and interactions / | GC GV 191.66 .V56 2019 Social science and natural resource recreation management / | GC GV 191.67. W38 2007 Water-based tourism, sport, leisure, and recreation experiences / | GC GV 1471 .S66 2004 Events entertainment and production / | GC GV 3405 .M35 2012 Events exposed : managing & designing special events / | GC GV 713 .B38 2006 Human resourse management : for tourism hospitality and leisure / | GC G 154 .G67 2007 Travel perspectives : a guide to becoming a travel professional / |
Includes bibliographical references and index.
Chapter 1. The Entertainment Economy: Big Business -- Chapter 2. Global Opportunities for Event Entertainment and Production -- Chapter 3. Becoming a Leader in the Event Entertainment and Production Fields -- Chapter 4. Opportunities for Future Growth and Development -- Chapter 5. How to Research the Needs and Resources for Your Event -- Chapter 6. Managing the Creative Process -- Chapter 7. Strategic Planning for Event Production and Entertainment -- Chapter 8. Financial Planning and Management: How to Measure the Return on Event Entertainment (ROEE). -- Chapter 9. Selecting and Contracting Event Production and Entertainment Vendors -- Chapter 10. Entertainment Management Companies, Agents, Managers, and Headline Entertainment -- Chapter 11. Monitoring Production and Entertainment to Ensure Continuous Quality -- Chapter 12. Reducing Risk: Assessment, Intervention, and Control -- Chapter 13. Music Licensing -- Chapter 14. Best Practices in Event Entertainment and Production -- Chapter 15. The Standard Aspects of Multimedia Production -- Chapter 16. The Future of Event Production and Entertainment.
From assessing the client's need for entertainment at an event to hiring the talent to the nuts-and-bolts production of the entertainment, this complete guide provides the event planner with the tools they need to efficiently produce & manage the entertainment aspect of an event.
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