Outsmarting Google / Evan Bailyn and Bradley Bailyn

By:

Bailyn, Evan [author]

Contributor(s):

Bradley, Bailyn [co-author]

Material type: Text

TextPublication details: Indianapolis, Indiana : Que Corporation, c2011Description: xi, 226 pages : illustrations ; 23 cmISBN:

9780789741035

Subject(s):

GOOGLE (FIRM)

LOC classification:

HD 9696.8.U64 .B35 2011

Contents:

Trust : the currency of Google -- The five ingredients of Google optimization -- How to reel in links -- Using time to gain trust -- The nuclear football -- Google AdWords as a complement to SEO -- Tracking your progress with search operators -- Google optimization myths -- White hat versus black hat SEO -- Optimizing for Yahoo! and Bing -- Converting your SEO results into paying customers -- The intersection of social media and SEO -- The future of SEO.

Summary: "There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way--legally, quick, and smart. Every company I start goes through Evan. I'd be crazy not to use him." --Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world's leading authorities on SEO!

Item type:

Books

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Holdings
Item type	Current library	Home library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	National University - Manila	LRC - Main General Circulation	Gen. Ed. - CCIT	GC HD 9696.8.U64 .B35 2011 c.2 (Browse shelf(Opens below))	c.2	Available		NULIB000007872

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Previous					No cover image available			Next
Previous	GC HD 30.215 .A43 2015 Business analytics : data analysis and decision making /	GC HD 9696.2 .G74 1993 Fiber optic networks /	GC HD 9696.8.U64 .B35 2011 c.1 Outsmarting Google /	GC HD 9696.8.U64 .B35 2011 c.2 Outsmarting Google /	GC HD 31 .C46 1993 Measuring returns on technology investments : a handbook for management /	GC HD 69.P75 .B87 2014 Project management leadership : building creative teams /	GC HD 69.P75 .K47 2013 c.1 Project management : a systems approach to planning, scheduling, and controlling /	Next

Includes bibliographical references and index.

"There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way--legally, quick, and smart. Every company I start goes through Evan. I'd be crazy not to use him." --Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world's leading authorities on SEO!

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