Managing small business : (Record no. 8863)

MARC details
000 -LEADER
fixed length control field 02070nam a2200253Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520100605.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781111821173
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD 62.7 .M36 2012
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Petty, J. William.
Relator term author
245 #0 - TITLE STATEMENT
Title Managing small business :
Remainder of title an entrepreneurial emphasis /
Statement of responsibility, etc. J. William Petty [and three others]
250 ## - EDITION STATEMENT
Edition statement International edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. [Australia] :
Name of publisher, distributor, etc. South-Western,
Date of publication, distribution, etc. c2012
300 ## - PHYSICAL DESCRIPTION
Extent xxiii, 817 pages :
Other physical details color illustrations ;
Dimensions 28 cm.
365 ## - TRADE PRICE
Price amount USD139.28
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note PART 1: Entrepreneurship: a world of opportunity - 1. The entrepreneurial life -- 2. Integrity and ethics of entrepreneurship -- PART 2: Starting from scratch or joining an existing business -- 3. Starting the business -- 4. Franchises and buyouts -- 5. The family business -- PART 3: Developing the new venture business plan -- 6. Creating business plans -- 7. The marketing plan -- 8. The organization of the business -- 9. The location plan -- 10. Financial statements -- 11. Projecting financial requirements -- 12. A firm's sources of financing -- 13. The harvest plan -- PART 4: Focusing on the customer: marketing growth strategies -- 14. Customer relationships -- 15. Product and supply chain management -- 16. Pricing and credit -- 17. Promotional planning -- 18. Global marketing -- PART 5: Managing growth in the small business -- 19. Professional management and leadership -- 20. Human resource management -- 21. Operations management -- 22. Managing the firm's assets -- 23. Risk management -- Cases -- Appendix A: Sample business plan -- Appendix B: Valuing a business
520 ## - SUMMARY, ETC.
Summary, etc. Its aim is to provide instruction and guidance that will greatly improve your odds for success towards its own entrepreneurial journey.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SMALL BUSINESS - MANAGEMENT
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Palich, Leslie E. ;Hoy, Francis;Longenecker, Justin G.
Relator term joint author;joint author;joint author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Gen. Ed. - CBA LRC - Annex II National University - Manila General Circulation 10/30/2013 Purchased - Amazon   GC HD 62.7 .M36 2012 c.1 NULIB000006622 05/20/2025 c.1 05/20/2025 Books