Marketing your event planning business : (Record no. 8804)

MARC details
000 -LEADER
fixed length control field 01719nam a2200229Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520100604.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781118514450
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number GT 3405 .A45 2013
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Allen, Judy
Relator term author
245 #0 - TITLE STATEMENT
Title Marketing your event planning business :
Remainder of title a creative approach to gaining the competitive edge /
Statement of responsibility, etc. Judy Allen
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Mississauga :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2013
300 ## - PHYSICAL DESCRIPTION
Extent xxii, 246 pages ;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price amount PHP2975
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Making yourself marketable -- Acquiring areas of expertise -- Creating your niche -- Defining your objective : who is your client? -- Targeting your talents -- Customizing customer service requirements -- Marketing to your audience -- Soliciting sales : innovative ideas -- The value of diversification -- Going out on your own : costs and benefits.
520 ## - SUMMARY, ETC.
Summary, etc. "Marketing Your Event Planning Business shows event planners and event management companies how to gain the competitive edge by setting themselves apart, pursuing new markets, and soliciting sales. It covers all the vital topics in event planning marketing has practical tips and examples, offering everyone in the event management business creative new ways to showcase their talents, build their business and bring added value to their clients. An indispensable tool for: event planners; event planning management companies; suppliers; public relations, communications, and administrative professionals; and professionals in the hospitality, culinary, and travel industries."--Jacket.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element SPECIAL EVENTS INDUSTRY -- MARKETING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Hospitality Management LRC - Main National University - Manila General Circulation 10/29/2013 Purchased - F & J De Jesus, Inc. 2975.00   GC GT 3405 .A45 2013 NULIB000006563 05/20/2025 c.1 05/20/2025 Books