MARC details
000 -LEADER |
fixed length control field |
03036nam a2200217Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NULRC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250520100544.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250520s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
70531331 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
NULRC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD 30.28 .R63 1997 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Robert, Michel |
Relator term |
author |
245 #0 - TITLE STATEMENT |
Title |
Strategy pure and simple II : |
Remainder of title |
how winning companies dominate their competitors / |
Statement of responsibility, etc. |
Michel Robert |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
McGraw Hill Education, |
Date of publication, distribution, etc. |
c1997 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xv, 269 pages : |
Other physical details |
illustrations ; |
Dimensions |
24 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
1. A Winning Strategy Needs to Be Distinctive 1 -- Interview Don Fites, Chief Executive Officer Caterpillar: Why the Cat Landed on Its Feet 14 -- 2. What is Strategic Thinking? 22 -- Interview Kurt Wiedenhaupt, Chief Executive Officer American Precision Industries: Driving Growth by Thinking Strategically 31 -- 3. Obstacles to Strategic Thinking 39 -- Interview Rafael Decaluwe, Chief Executive Officer N.V. Bekaert, S.A.: Rewiring a Global Strategy 50 -- 4. Crafting the Future Profile of the Organization 58 -- Interview Jim Glasser, Chief Executive Officer GATX: Trains, Planes, and Strategy 73 -- 5. Questions Often Asked about the Concept of Strategic Drive 77 -- Interview Milt Honea, Chief Executive Officer NorAm Energy Corporation: Reenergizing after Deregulation 88 -- 6. Articulating the Business Concept of the Enterprise 92 -- Interview Jack Messman, Chief Executive Officer Union Pacific Resources: Bucking the Traditional Wisdom 105 -- 7. Nurturing Key Strategic Areas of Excellence 109 -- Interview Craig Smith, Chief Executive Officer Raytech Corporation: Creating Strategy with an Albatross Around Your Neck 119 -- 8. The Concept of Strategic Leverage 123 -- Interview Jim Mooney, Chief Executive Officer OMG Group: Winning the M & A Game 135 -- 9. The Ultimate Strategy: Control of the "Sandbox" 143 -- Interview Bob Burgess, Chief Executive Officer Pulte Corporation: Changing the Rules in a Chaotic Sandbox 157 -- 10. Strategy Deployment 161 -- Interview John Davis, Chief Executive Officer American Saw & Manufacturing Company: Strategy on the Cutting Edge 178 -- 11. Strategic Product Innovation: The Lifeblood of Corporate Longevity 182 -- Interview Jesus Catania, Chief Executive Officer FAGOR Electrodomesticos: Strategy for the New European Language 195 -- 12. Market Fragmentation: The Future of Successful New Product Innovation 199 -- Interview Michael Magsig, Chief Executive Officer Cologne Life Reinsurance Company: The Strategist as Weatherman 215 -- 13. Alliances and Acquisitions: The Pursuit of Phantom Synergies 219 -- Interview Ted Hutton, President and Chief Executive Officer, Waverly, Inc.: Strategy "Sans Tache" 228 -- 14. The Logistics of the Strategic Thinking Process 231. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Don't "play the game" the way your competitors do. Instead formulated and deploy a distinctive strategy that changes the rule to your favor. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
STRATEGIC PLANNING -- UNITED STATES |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |