Corporate media production / (Record no. 7102)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 04212nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NULRC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250520094940.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250520s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 240803655 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NULRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | PN 1992.94 .D57 2000 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | DiZazzo, Raymond |
| Relator term | author |
| 245 #0 - TITLE STATEMENT | |
| Title | Corporate media production / |
| Statement of responsibility, etc. | Raymond DiZazzo |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, New Jersey : |
| Name of publisher, distributor, etc. | Taylor & Francis, |
| Date of publication, distribution, etc. | c2000 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 265 pages ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part1. The Corporate Media Evolution -- Part2. The Script -- Part3. Preproduction: The Plan for Success -- Part4. Production -- Part5. The Director -- Part6. Postproduction . |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Corporate Media Production thoroughly examines all aspects of this exciting creative field, from the initial script to the final stages of postproduction. The book also clarifies the roles of the writer, producer, director and client while focusing on the dynamic relationship shared by these key players. This in-depth book captures all the technical and creative elements used in the creation of media in the corporate world. Topics include:Program Needs AnalysisDeveloping the creative conceptScript esse. Contents: Cover; Title Page; Copyright Page; Table of Contents; Preface and Acknowledgments; I The Corporate Media Evolution; 1 The Changing Role of Corporate Media; USES OF MEDIA IN THECORPORATE WORLD; DISTRIBUTION AND DELIVERY SYSTEMS; Videocassettes; Corporate Broadcasts; Distance Learning; CD-ROM, DVD, Streaming Video/Audio; Interactivity-A Key; The World Wide Web; Local Area Networks and Intranets; CREATIVE CHANGES?; 2 The Key Players; THE CORPORATE MEDIA PRODUCER; Staff and Freelance Producers; Producer "Musts"; The Reward; THE DIRECTOR; A Definition; The Director as an Artist. Not for the FaintheartedThe Reward; THE SCRIPTWRITER; The Real Differences; The Working Environment; The Research Factor; Staff and Freelance Writers; CLIENTS; Client Profiles; A Dynamic Relationship; 3 Media Groups in the Corporate World; LARGE IN-HOUSE MEDIA GROUPS; Advantages and Disadvantages; SMALL IN-HOUSE MEDIA GROUPS; Advantages and Disadvantages; OUTSIDE PRODUCTION COMPANIES; Advantages and Disadvantages; PROSUMERS; Advantages and Disadvantages; FREELANCERS; Advantages and Disadvantages; 4 A Production Overview; WRITING; Program Design; Scriptwriting; PREPRODUCTION; Budgeting. Talent Auditions and BookingsCrew Bookings; Location and Set Arrangements; Blocking, Storyboards, and Diagrams; Rehearsals and Meetings; Production Scheduling; PRODUCTION; Location Production; Studio Production; Graphic Arts Production; Audio Production; POSTPRODUCTION; The Traditional Offline Edit; The Traditional Online Edit; Nonlinear Editing; Audio "Sweetening"; The Traditional Laydown and Layback; Nonlinear Audio Sweetening; Duplication/Distribution; 5 Production People; THE LINE PRODUCER; THE PRODUCTION MANAGER; THE ASSISTANT DIRECTOR (AD); THE PRODUCTION ASSISTANT (PA). THE DIRECTOR OF PHOTOGRAPHY (DP) OR VIDEOGRAPHERTHE CAMERA OPERATOR; THE GAFFER; THE GRIP; THE SOUND RECORDIST/MIXER; THE AUDIO BOOM OPERATOR; THE FLOOR MANAGER OR STAGE MANAGER; TECHNICAL DIRECTOR (TD); VIDEOTAPE RECORDER OPERATOR (TAPE OP); VIDEO CONTROL ENGINEER (VC); ENGINEER IN CHARGE (EIC); TELEPROMPTER OPERATOR; THE MAKEUP ARTIST; GRAPHIC ARTIST; THE OFFLINE EDITOR; THE ONLINE EDITOR; THE AUDIO SWEETENING ENGINEER; PART ONE SUMMARY; II The Script; 6 The Program Needs Analysis; THE SCENARIO OF THE UNNEEDED MEDIA PROGRAM; PROGRAM DESIGN; THE PROBLEM OR NEED; OBJECTIVES. Instructional ObjectivesMotivational Objectives; Mixing Objectives; AUDIENCE ANALYSIS; Multiple Audiences; UTILIZATION; INTERACTIVE DESIGN; DESIGN SUMMARY; A COMPLETE PROGRAM NEEDS ANALYSIS; COMMENTARY; THE DECISION; 7 The Content Outline; ACQUIRING CONTENT INFORMATION; INTERVIEW TECHNIQUES AND RESEARCH SOURCES; Use a Tape Recorder if Possible; Use Open-Ended Questions; Guide the Discussion; Keep it Simple; Listen; Other Sources; ORGANIZING CONTENT INFORMATION; CONTENT OUTLINE FORMATS; Informal; Formal; Other Structures; A FORMAL CONTENT OUTLINE; COMMENTARY; 8 The Creative Concept. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | INDUSTRIAL TELEVISION |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | General Education | LRC - Annex | National University - Manila | General Circulation | 04/27/2012 | Reaccessioned | GC PN 1992.94 .D57 2000 | NULIB000004861 | 05/20/2025 | c.1 | 05/20/2025 | Books |