MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02682nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
NULRC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250520094837.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250520s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780470449875 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
NULRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
GT 3405 .G65 2011 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Goldblatt, Joe |
| Relator term |
author |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Special events : |
| Remainder of title |
a new generation and the next frontier / |
| Statement of responsibility, etc. |
Joe Goldblatt |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
Sixth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Hoboken, New Jersey : |
| Name of publisher, distributor, etc. |
Wiley, |
| Date of publication, distribution, etc. |
c2011 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxv, 550 pages : |
| Other physical details |
color illustrations ; |
| Dimensions |
25 cm. |
| 365 ## - TRADE PRICE |
|---|
| Price amount |
PHP4168 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
pt. I: Theory of Event Leadership -- 1. Welcome to Planned Events -- 2. Models of Global Planned Events -- -- pt. II: Event Administration -- 3. Developing and Implementing the Event Plan -- 4. Event Leadership Through Human Resource and Time Management -- 5. Financial Administration -- 6. Greener Events -- -- pt. III: Event Coordination -- 7. Managing Vendor Contracts -- 8. On-Site Event Production -- -- Pt IV: Event Marketing -- 9. Advertising, Public Relations, Promotions, and Sponsorships -- 10. Online Marketing and Consumer-Generated Media -- -- pt. V: Legal, Ethical, and Risk Management -- 11. Risk Management: Legal and Financial Safeguards -- 12. Inclusiveness, Morality, Law, and Ethics in Event Planning -- 13. Doing the Right Thing: Corporate Social Responsibility (CSR) -- -- pt. VI: Technology for Professional Development -- 14. Technology and Modern Event Planning -- 15. Career Development, Advancement, and Sustainable Success -- 16. The New Best Practices in Planned Events -- 17. New Frontiers in Twenty-First-Century Planned Events. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"This book chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners. New interviews are included with experienced event leaders to give a better understanding of the field. New chapters are included on green events, corporate social responsibility, and theoretical case studies. Event measurement, evaluation, and assessment topics are integrated throughout a number of the chapters. Over 200 new Web resources and appendices show how to save money, time, and improve the overall quality of an event. Event planners will also learn how technology may be harnessed to help them improve their events' financial, quality, environmental and other strategic outcomes."--Provided by publisher."This book chronicles and champions the development, changes, and challenges faced by the global celebrations industry for event planners"--Provided by publisher. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
SPECIAL EVENTS MANAGEMENT |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books |
