MARC details
| 000 -LEADER |
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| fixed length control field |
02660nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
NULRC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250520103032.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
250520s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781982165444 |
| 040 ## - CATALOGING SOURCE |
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| Transcribing agency |
NULRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
P 93.5 .H43 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Heath, Chip |
| Relator term |
author |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Making numbers count : |
| Remainder of title |
the art and science of communicating numbers / |
| Statement of responsibility, etc. |
Chip Heath and Karla Starr |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Avid Reader Press, |
| Date of publication, distribution, etc. |
c2022 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xix, 182 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
22 cm. |
| 365 ## - TRADE PRICE |
|---|
| Price amount |
PHP1076 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
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| Bibliography, etc. note |
Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Translate everything, favor user-friendly numbers. Translate everything -- Avoid numbers : perfect translations don't need numbers -- Try focusing on 1 at a time -- Favor user-friendly numbers -- To help people grasp your numbers, ground them in the familiar, concrete, and human scale. Find your fathom : help people understand through simple, familiar comparisons -- Convert abstract numbers into concrete objects -- Recast your number into different dimensions : try time, space, distance, money, and Pringles -- Human scale : use the Goldilocks principle to make your numbers just right -- Use emotional numbers (surprising and meaningful) to move people to think and act differently. Florence Nightingale avoids dry statistics by using transferred emotion -- Comparatives, superlatives, and category jumpers -- Emotional amplitude : selecting combos that hit the right notes together ; Make it personal : "This is about you" ; Bring your number into the room with a demonstration -- Avoid numbing by converting your number to a process that unfolds over time -- Offer an encore -- Make people pay attention by crystalizing a pattern, then breaking it -- Build a scale model. Map the landscape by finding the landmarks -- Build a scale model you can work with -- Epilogue : The value of numbers -- Appendix : Making your numbers user-friendly. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
Understanding numbers is essential - but humans aren't built to understand them. In this book, the authors outline specific principles that reveal how to translate a number into our brain's language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that will make people say, "Wow, now I get it!" This book will help math-lovers and math-haters alike translate the numbers that animate our world - allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
NUMBER CONCEPT -- POPULAR WORKS |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Starr, Karla |
| Relator term |
co-author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books |
