Technology entrepreneurship : (Record no. 21397)

MARC details
000 -LEADER
fixed length control field 02060nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520103020.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781352011173
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HC 79.T4 .E94 2021
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Evers, Natasha
Relator term author
245 #0 - TITLE STATEMENT
Title Technology entrepreneurship :
Remainder of title bringing innovation to the marketplace /
Statement of responsibility, etc. Natasha Evers, James Cunningham and Thomas Hoholm
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London, United Kingdom :
Name of publisher, distributor, etc. Red Globe Press,
Date of publication, distribution, etc. c2021
300 ## - PHYSICAL DESCRIPTION
Extent xxviii, 417 pages :
Other physical details illustrations ;
Dimensions 24 cm.
365 ## - TRADE PRICE
Price amount USD65.00
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note PART I. TECHNOLOGY ENTREPRENEURSHIP AND INNOVATION -- 1. Policy and environmental conditions for technology entrepreneurship -- 2. Technology entrepreneurs and new technology ventures -- 3. Technology transfer from universities -- PART II CREATING, PROTECTING AND MANAGING TECHNOLOGY AND INNOVATION -- 4. Innovation and diffusion of technology in products and services -- 5. Intellectual Property and Routes to Commercialisation -- 6. Business modelling: value creation in lean start-ups -- PART III MARKET OPPORTUNITY AND STRATEGY -- 7. Market Validation and Analysis -- 8. The Marketing Strategy -- 9. The Business Plan and Pitching -- PART IV GROWING AND MANAGING THE NEW VENTURE -- 10. Developing teams and building the organisation -- 11. International Entrepreneurship -- 12. Funding and Financing New Ventures.
520 ## - SUMMARY, ETC.
Summary, etc. Blending theory, policy and practice in a manner that is accessible to readers with little knowledge of business commercialisation, it offers a framework for understanding the entrepreneurial process for technological ideas. The book provides students with comprehensive guidance on the specialized field of 'technopreneurship'. It provides the tools and frameworks required for managing, commercialising and marketing technological innovation.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ENTREPRENEURSHIP
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cunningham, James ;Hoholm, Thomas
Relator term co-author;co-author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Gen. Ed. - COE LRC - Main National University - Manila General Circulation 06/29/2023 Purchased - Amazon 65.00   GC HC 79.T4 .E94 2021 NULIB000019156 05/20/2025 c.1 05/20/2025 Books