MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01696nam a2200241Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
NULRC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20250520102952.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
250520s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9786214091416 |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
NULRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
P 90 .C38 2019 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Caudilla, Jesus Perry L. |
| Relator term |
author |
| 245 #0 - TITLE STATEMENT |
|---|
| Title |
Purposive communication / |
| Statement of responsibility, etc. |
Jesus Perry L. Caudilla and Jackielou E. Cansancio |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Mandaluyong City, Philippines : |
| Name of publisher, distributor, etc. |
Books Atbp. Publishing Corp, |
| Date of publication, distribution, etc. |
c2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
iii, 246 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
25 cm. |
| 365 ## - TRADE PRICE |
|---|
| Price amount |
PHP400 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Formatted contents note |
Unit 1 Communication processes, principles and ethics, 1 Communication and globalization 1 -- Unit 2 Varieties and registers of spoken and written languages 67, Evaluating messages and images of different types of texts reflecting different cultures 67 -- Unit 3 Communication aids and strategies using tools of technology, 119 Communication for various purposes, 119 -- Unit 4 Communication for work purposes 163, Communication for academic purposes 163. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
The textbook Purposive Communicationh has been written and published as a response to the exigent need for college or university courses which are relevant to the skills of the 21st century learners. As contained in the Commission on Higher Education (CHED) Memorandum Order No. 20, s2013 and as part of the New General Education Curriculum, Purposive Communication is a course about writing, speaking, and presenting to different audiences and for various purposes. --Book |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
COMMUNICATION -- PROBLEM, EXERCISES, ETC |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cansancio, Jackielou E. |
| Relator term |
co-author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Books - Reserve |
