MARC details
000 -LEADER |
fixed length control field |
02339nam a2200241Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NULRC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250520102941.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250520s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781259420474 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
NULRC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD 30.28 .R68 2017 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Rothaermel, Frank T. |
Relator term |
author |
245 #0 - TITLE STATEMENT |
Title |
Strategic management / |
Statement of responsibility, etc. |
Frank T. Rothaermel |
250 ## - EDITION STATEMENT |
Edition statement |
Third edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York : |
Name of publisher, distributor, etc. |
McGraw Hill Education, |
Date of publication, distribution, etc. |
c2017 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xxv, 526 pages : |
Other physical details |
illustrations ; |
Dimensions |
26 cm. |
365 ## - TRADE PRICE |
Price amount |
USD19.2 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Part 1. Analysis -- What is strategy? -- Strategic leadership: managing the strategy process -- External analysis: industry structure, competitive forces, and strategic groups -- Internal analysis: resources, capabilities, and core competencies -- Competitive advantage, firm performance, and business models -- Part 2. Formulation. -- Business strategy: differentiation, cost leadership, and blue oceans -- Business strategy: innovation and entrepreneurship -- Corporate strategy: vertical integration and diversification -- Corporate strategy: strategic alliances, mergers and acquisitions -- Global strategy: competing around the world -- Part 3. Implementation. -- Organizational design: structure, culture, and control -- Corporate governance and business ethics -- Part 4. Minicases -- How to conduct a case analysis -- Part 5. Full-length cases. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Strategic Management, 3e by Frank T. Rothaermel continues to synthesize and integrate theory, empirical research, and practical applications with current, real-world examples. This approach not only offers students a learning experience that uniquely combines rigor and relevance, but it also prepares them for the types of challenges they will face as managers in the globalized and turbulent business environment of the 21st century. Examples profile the products and services of companies that students are familiar with such as Facebook, Google, Starbucks, Apple and Uber. In its characteristic single, strong voice, Strategic Management provides students with the foundation they need to understand how companies gain and sustain competitive advantage, as well as how to become managers capable of making well-reasoned strategic decisions. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
STRATEGIC PLANNING |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |