MARC details
000 -LEADER |
fixed length control field |
01898nam a2200241Ia 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NULRC |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250520102905.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250520s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9786214090525 |
040 ## - CATALOGING SOURCE |
Transcribing agency |
NULRC |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
GT 3406 .D57 2016 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Disimulacion, Maria Arlene Tuazon |
Relator term |
author |
245 #0 - TITLE STATEMENT |
Title |
Event management for tourism, sports, business and mice : |
Remainder of title |
a Philippine perspective / |
Statement of responsibility, etc. |
Maria Arlene (Bam) Tuazon-Disimulacion |
250 ## - EDITION STATEMENT |
Edition statement |
Second edition. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Mandaluyong City, Philippines : |
Name of publisher, distributor, etc. |
Books Atbp. Publishing Corp, |
Date of publication, distribution, etc. |
c2016 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
179 pages : |
Other physical details |
illustrations ; |
Dimensions |
27 cm. |
365 ## - TRADE PRICE |
Price amount |
PHP650 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Part I : Overview -- Chapter 1 : Introduction to events -- Chapter 2 : Introduction to event management -- Chapter 3 : M.I.C.E. and special events in the Philippines -- Chapter 4 : Forceps shaping the event industry Part II : Event leadership -- Chapter 5 : Professional and business ethics -- Chapter 6 : Protocol -- Part III : Event planning -- Chapter 7 : Stakeholders -- Chapter 8 : Concept and objectives -- Chapter 9 : Destination and venues -- Chapter 10 : Contracts and bids -- Part IV : Event management -- Chapter 11 : Project management -- Chapter 12: Budget -- Chapter 13 : Program -- Chapter 14 : Production and staging -- Chapter 15 : Exhibit set-up -- Chapter 16 : Catering -- Chapter 17 : Security and risk management -- Part V : Event marketing -- Chapter 18 : Marketing management -- Chapter 19 : Sponsorships -- Part VI : Event evaluation -- Chapter 20 : Quantitative and qualitative techniques. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
THis book is divided into six main sections, namely, the overview of the event industry, event leadership, event planning, event managemnet, event marketing, and event evaluation. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
SPECIAL EVENTS -- PHILIPPINES -- PLANNING |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |