Marketing in food, hospitality, tourism and events : (Record no. 17097)

MARC details
000 -LEADER
fixed length control field 01162nam a2200241Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field NULRC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250520102844.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250520s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781910158319
040 ## - CATALOGING SOURCE
Transcribing agency NULRC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415 .H57 2016
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Hirst, Craig
Relator term author
245 #0 - TITLE STATEMENT
Title Marketing in food, hospitality, tourism and events :
Remainder of title A critical approach /
Statement of responsibility, etc. Craig Hirst and Richard Tresidder
250 ## - EDITION STATEMENT
Edition statement Second Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Oxford, United Kingdom :
Name of publisher, distributor, etc. Goodfellow Publishers Ltd.,
Date of publication, distribution, etc. c2016
300 ## - PHYSICAL DESCRIPTION
Extent vii, 232 pages ;
Dimensions 25 cm.
365 ## - TRADE PRICE
Price amount PHP2501.87
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Introduction -- THEF marketing and the exhange of value -- Marketing as interaction and service -- Marketing and THEF consumption as a socio-cultural process -- Putting the experiences into experiences marketing -- Consumer resources and THEF experiences -- Marketing and Identity -- The semiotics of THEF marketing -- Interpreting marketing -- Ethics, sustainable markting and the green consumer -- Conclusion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element FOOD MARKETING
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Tresidder, Richard
Relator term co-author
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Hospitality Management LRC - Annex National University - Manila General Circulation 04/04/2018 Purchased - Amazon 2501.87   GC HF 5415 .H57 2016 NULIB000014856 05/20/2025 c.1 05/20/2025 Books