Marketing research / (Record no. 15275)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00866nam a2200217Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NULRC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250520102801.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250520s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781118808849 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | NULRC |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.2 .M3823 2015 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDaniel, Carl, |
| Relator term | author |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing research / |
| Statement of responsibility, etc. | Carl McDaniel |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Tenth edition. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | [Place of publication not identifed] : |
| Name of publisher, distributor, etc. | [publisher not identified], |
| Date of publication, distribution, etc. | c2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 552 pages : |
| Other physical details | color illustrations ; |
| Dimensions | 26 cm |
| 365 ## - TRADE PRICE | |
| Price amount | USD89.05 |
| 500 ## - GENERAL NOTE | |
| General note | "Book Companion Site Registration Code. Redeem code to get access to study tools for Marketing Reseach 10e" in a closed envelope tipped in. | "Includes new, exclusive nationwide survey data set on quick service restaurants--Cover. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marketing research /, Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Gen. Ed. - CBA | LRC - Annex II | National University - Manila | General Circulation | 05/21/2021 | Reaccessioned | GC HF 5415.2 .M3823 2015 | NULIB000013034 | 05/20/2025 | c.1 | 05/20/2025 | Books |