Business research methods /
Cooper, Donald R.
Business research methods / Donald R. Cooper and Pamela S. Schindler - Eleventh edition - New York : McGraw Hill Education, c2011 - xxii, 761 pages : illustrations ; 27 cm
Includes bibliographical references and index.
Part I : Introduction to business research -- Part II : The Design of business research -- Part III : The Sources and collection of data -- Part IV : Analysis and presentation of data
In this edition, you'll find a new chapter on oral presentations.
9780071325783
BUSINESS -- RESEARCH -- METHODOLOGY
HD 30.4 .C66 2011
Business research methods / Donald R. Cooper and Pamela S. Schindler - Eleventh edition - New York : McGraw Hill Education, c2011 - xxii, 761 pages : illustrations ; 27 cm
Includes bibliographical references and index.
Part I : Introduction to business research -- Part II : The Design of business research -- Part III : The Sources and collection of data -- Part IV : Analysis and presentation of data
In this edition, you'll find a new chapter on oral presentations.
9780071325783
BUSINESS -- RESEARCH -- METHODOLOGY
HD 30.4 .C66 2011