Contemporary sport management /
Contemporary sport management /
edited by Paul M. Pedersen, Janet B. Parks, Jerome Quarterman, and Lucie Thibault
- Fourth edition
- Illinois : Human Kinetcs, c2011
- xvii, 461 pages : illustrations ; 29 cm
Includes bibliographical references and index.
Part I : Introduction to sport management -- Managing sport in the 21st century -- Developing a professional perspective -- Historical aspects of the sport business industry -- Management concepts and practice in sport organization -- Managerial leadership in sport organizations -- Part II : Selected sport management sites -- Professional sport -- Intercollegiate athletics -- Interscholastic athletics -- Youth and community sport -- Sport management and marketing agencies -- Sport tourism -- Part III : Selected sport management -- Sport marketing -- Communication in the sport industry -- Finance and economics in the sport industry -- Sport facility and event management -- Part IV : Current challenges in sport management -- Sport consumer behavior -- Legal considerations in sport management -- Sociological aspects of sport -- A North American perspective on international sport -- Sport management questions and research
Contemporary sport management, fourth edition, provides students with an overview of sport management by presenting extensive discussions of the foundational aspects of the profession and current topics from the field. This revised edition features a new full-color format and an integrated online study guide.
9780736081672
SPORTS ADMINISTRATION
GV 713 .C66 2011
Includes bibliographical references and index.
Part I : Introduction to sport management -- Managing sport in the 21st century -- Developing a professional perspective -- Historical aspects of the sport business industry -- Management concepts and practice in sport organization -- Managerial leadership in sport organizations -- Part II : Selected sport management sites -- Professional sport -- Intercollegiate athletics -- Interscholastic athletics -- Youth and community sport -- Sport management and marketing agencies -- Sport tourism -- Part III : Selected sport management -- Sport marketing -- Communication in the sport industry -- Finance and economics in the sport industry -- Sport facility and event management -- Part IV : Current challenges in sport management -- Sport consumer behavior -- Legal considerations in sport management -- Sociological aspects of sport -- A North American perspective on international sport -- Sport management questions and research
Contemporary sport management, fourth edition, provides students with an overview of sport management by presenting extensive discussions of the foundational aspects of the profession and current topics from the field. This revised edition features a new full-color format and an integrated online study guide.
9780736081672
SPORTS ADMINISTRATION
GV 713 .C66 2011