Creative problem solving for managers : developing skills for decision making and innovation /

Proctor, Tony

Creative problem solving for managers : developing skills for decision making and innovation / Tony Proctor - Second edition - London, United Kingdom : Routledge, c2005 - xvi, 291 pages : illustrations ; 26 cm

Includes bibliographical references and index.

Creativity and its importance in business -- Blocks to creativity -- Theories of creative problem solving process -- Objective finding, fact finding and problem finding/definition -- Morphological analysis and related techniques -- Brainstorming and its variants -- Lateral thinking and associated methods -- Synectics -- Paradigm-breaking techniques and some miscellaneous ideation methods -- Evaluation -- Implementing ideas -- Computer-assisted creative problem solving

This book discusses the importance of creativity in business, theories of creative problem solving, brainstorming, lateral thinking, computer assisted problem solving, and how to implement ideas.

415345413


PROBLEM SOLVING

HD 30.29 .P763 2005