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Fundamentals of marketing /

Stanton, William J.

Fundamentals of marketing / William J. Stanton, Michael J. Etzel and Bruce J. Walker - Ninth Edition - Mandaluyong City, Philippines : National Book Store, c1991 - xxxiii, 688 pages : illustrations ; 25 cm.

ISBN: 9789710851041

Subjects--Topical Terms:
MARKETING

LC Class. No.: HF 5415 .S74 1991

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