Crafting and executing strategy : the quest for competitive advantage : concepts and cases /
Thompson, Arthur A.
Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, A.J. Strickland III, and John E. Gamble - Boston, Massachusetts : McGraw Hill Education, c2010 - xlv, 413 pages : illustrations ; 27 cm
Includes index.
Part one : Concepts and techniques for crafting and executing strategy -- Part two : Cases in crafting and executing strategy
The two standout features of this 17th edition are a much-refined 12-chapter presentation and a fresh, compelling collection of 26 cases.
9780070182608
STRATEGIC PLANNING
HD 30.28 .T46 2010
Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, A.J. Strickland III, and John E. Gamble - Boston, Massachusetts : McGraw Hill Education, c2010 - xlv, 413 pages : illustrations ; 27 cm
Includes index.
Part one : Concepts and techniques for crafting and executing strategy -- Part two : Cases in crafting and executing strategy
The two standout features of this 17th edition are a much-refined 12-chapter presentation and a fresh, compelling collection of 26 cases.
9780070182608
STRATEGIC PLANNING
HD 30.28 .T46 2010