The Trader Joe's adventure : turning a unique approach to business into a retail and cultural phenomenon /
Lewis, Len
The Trader Joe's adventure : turning a unique approach to business into a retail and cultural phenomenon / Len Lewis. - Chicago : Dearborn Trade Publishing, c2005 - xi, 215 pages ; 24 cm
Includes bibliographical references and index.
Dare to be different -- Maintain a consistent philosophy -- Cut out the middleman -- Make it fun -- Know your target customer -- Always deliver value -- Uncover the right location -- Constantly innovate -- Foster a loyal workforce -- Outsmart the competition -- Don't be too boastful.
In The Trader Joe's adventure : turning a unique approach to business into a retail and cultural phenomenon, author Len Lewis tells the incredible story of this famously tight-lipped chain.
1419500139
GROCERY TRADE -- UNITED STATES -- HISTORY
HD 9321.9 .T73 2005
The Trader Joe's adventure : turning a unique approach to business into a retail and cultural phenomenon / Len Lewis. - Chicago : Dearborn Trade Publishing, c2005 - xi, 215 pages ; 24 cm
Includes bibliographical references and index.
Dare to be different -- Maintain a consistent philosophy -- Cut out the middleman -- Make it fun -- Know your target customer -- Always deliver value -- Uncover the right location -- Constantly innovate -- Foster a loyal workforce -- Outsmart the competition -- Don't be too boastful.
In The Trader Joe's adventure : turning a unique approach to business into a retail and cultural phenomenon, author Len Lewis tells the incredible story of this famously tight-lipped chain.
1419500139
GROCERY TRADE -- UNITED STATES -- HISTORY
HD 9321.9 .T73 2005