Introduction to meetings, incentives, conferences, and events management (MICE) as applied to hospitality and tourism /

Arenas, Chester Dave G.

Introduction to meetings, incentives, conferences, and events management (MICE) as applied to hospitality and tourism / Chester Dave G. Arenas - Manila, Philippines : Edric Publishing House, c2021 - 101 pages ; 26 cm.

Includes bibliographical references.

CHAPTER 1. Introduction to MICE Industry -- 2. Sectors involved to mice industry -- 3. Meetings -- 4. Incentive Travels -- 5. Conventions -- 6. Exhibitions -- 7. MICE Planning and event management.

MICE events are activities and events that involve attendees who share common interest and gather in a place.

9786218179233


HOSPITALITY -- MANAGEMENT

TX 911.3.M27 .A74i 2021