Strategic management : an integrated approach theory and cases /

Hill, Charles W. L.

Strategic management : an integrated approach theory and cases / Charles W. L. Hill, Melissa A. Schilling and Gareth R. Jones - Twelfth edition. - Australia : Cengage Learning Asia Pte Ltd, c2017 - xx, 424 pages : illustrations ; 26 cm

Includes index.

Part one : Introduction to strategic management -- Chapter 1 : Strategic leadership : managing the strategic management -- Chapter 2 : External analysis : the identification of opportunities -- Part two : the nature of competitive advantage -- Chapter 3 : Internal analysis : resources and competitive advantage -- Chapter 4 : Competitive advantage through functional-level strategies -- Part three : strategies -- Chapter 5 : Business-level strategy -- Chapter 9 : Corporate-level strategy : horizontal integration, vertical integration, and strategic outsourcing -- Chapter 10 : Corporate-level strategy : related and unrelated diversification -- Part four : Implementing strategy -- Chapter 11 : Corporate governance, social responsibility, and ethics -- Chapter 12 : Implementing strategy through organization -- Part five : Cases in strategic management

This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. The appendix walks students through the case-analysis process, and explains key ratios that managers use to compare the performance of firms. The high-quality case study program contains 31 cases covering small, medium, and large companies from a large range of industries and nations. Featured cases in this edition include Tesla Motors, India's Tata Group, Sangamo's development of a gene editing cure for HIV, Skullcandy, Uber, Microsoft, Google, and Staples.

9781305502277


STRATEGIC MANAGEMENT

HD 70.U5 .H55 2017